The 3 Minute Activist
Pampers (September 6, 2020).

To: A.G. Lafley, President, Proctor & Gamble Dear Mr. Lafley, Thank you so much for your newest Pampers commercial showing beautiful images of a mother breastfeeding her baby. As I am sure you already know, breastfeeding is the most important thing a mother can do to give her baby a good start in life. This commercial is more than just touching; it is life-saving and health-saving. I applaud you for not allowing your product advertising to be used to idealize bottle-feeding. Research is continuing to show that the benefits of breastfeeding are more numerous than most people realize. See http://promom.org/101 for a current list of documented research and benefits of breastfeeding. Many mothers are unaware of these benefits, since breast milk is natural, and not made by a company with an advertising budget. I congratulate you for the decision to include breastfeeding in your commercial. I ask you to continue to show only breastfeeding as the source of nourishment for babies in your advertising. Because of such a great choice to show nursing in this commercial, your advertising not only benefited your company, but made a difference in mothers' and babies' lives as well. Sincerely,